Passive income: the seemingly elusive way to make money while you sleep! Passive income is an excellent way to diversify your revenue streams with little to no upfront investment, low overhead costs, and minimal time commitment. It may sound too good to be true, but passive income streams are a staple for successful businesses. One crucial way to generate passive income is by selling branded merchandise online with your own webstore. 

You don’t need any web experience to create a webstore! Companies that specialize in e-commerce solutions can create and manage your webstore for you. Skilled designers create a streamlined, user-friendly storefront that highlights the products you wish to sell. You can leave the logistics to the pros and focus your energy on promoting the store to your audience.

What is a Webstore?

Simply put, a webstore is a shop that operates online as an easy means for consumers to place orders anytime, anywhere, 24/7. Webstores offer an easy and convenient buying experience for customers. Shoppers don’t need to visit a store in person to browse and purchase their favorite small business’ merchandise. Plus, you don’t need to worry about the hassle of maintaining, storing, and keeping track of inventory.

a custom webstore for your brand

How Does a Webstore Work?

The best thing about webstores is that they are easy to create and easy to manage! And by easy to manage, we mean that you practically don’t have to do anything—that’s what makes it a passive income source!

There are two main options when it comes to building a webstore. The first is to use companies like Shopify or Squarespace that provide a platform and helpful tools for online selling, but require a DIY approach with little assistance. 

What we’re discussing in this article is option two. With option two, you can partner with a company that offers e-commerce solutions. These companies will build a custom webstore for your brand, and will often help you design your products too! All of the order management and fulfillment is handled by an experienced team of developers, customer service representatives, and logistics pros. 

If option one is “do it yourself”, option two is “set it and forget it”. Once your webstore is active, the hosting company will handle all incoming orders, leaving you to focus your efforts on what you do best: reaching your audience! 

There are many items you can choose to sell, including screen-printed apparel, embroidered goods like hats and jackets, small trinkets like pins and patches, and a wide array of promotional products. Keep in mind: It’s more cost-efficient to produce items in bulk. Therefore, it’s much better to sell a high volume of just a few products, rather than low volumes of many different products. Limit your offering, especially at first while you figure out what sells and what doesn’t. 

A customer smiles while looking at the clothing she bought from a webstore.

Types of Webstores

Whether you’re looking to open a pop-up store for limited-edition apparel drops or a company store for uniforms and employee incentives, there are different types of webstores for every need:

  • The Pop-Up Store: build some hype for your brand with a limited-time store. 
  • The Merch Store: offer a range of branded products specific to your business that your customers will love. 
  • The Employee Store: provide your staff with uniforms and other branded gear for optimum team spirit.

Regardless of what type of online store you choose, you can enjoy a boost to your usual income with very little effort. Your passive income may even surpass your regular income!

Is a Webstore Right for You?

If you’re looking for a way to conveniently increase your income potential, then the answer is YES!

When you turn to a company that specializes in comprehensive e-commerce solutions, you can rely on their design expertise, production assets, and logistical knowledge. Give yourself a break by taking these time-consuming and often difficult tasks off of your plate. Soon enough, you’ll be earning more with less stress!

Press & Release specializes in e-commerce & web solutions. As the best company for t-shirt printing Philadelphia has to offer, we help with product selection, design, and distribution. Contact us today to learn how you can start earning passive income with your own webstore!

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